Pandemic Brand Reviews: Starbucks

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Pandemic Brand Reviews: Starbucks

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During the pandemic, I have noticed that my local Starbucks drive-thru lines are still long, maybe even longer than before. Even during odd hours, like 5-6pm, when people are usually eating dinner. This has been happening even before companies stopped doing work from home. I wonder if some of the people in the lines are bored teenagers like me who just want something to do, and maybe a little social interaction. It could also have to do with TikTok, where people share their favorite Starbucks orders. It seems like every week there is a new Starbucks trend that people have to try.

It is interesting to see how the pandemic has affected consumer behavior.

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This item was submitted on February 12, 2021 by Tina Chang using the form “Share Your Story” on the site “A Journal of the Plague Year”:

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