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Collected Item: “Campaigning Through Video Games”

Give your story a title.

Campaigning Through Video Games

What sort of object is this: text story, photograph, video, audio interview, screenshot, drawing, meme, etc.?

Screenshot from Animal Crossing: New Horizons

Tell us a story; share your experience. Describe what the object or story you've uploaded says about the pandemic, and/or why what you've submitted is important to you.

As covid-19 continued, many political campaigns were forced to be more creative in their approach when it came to engaging with audiences. Some campaigns held virtual events and rallies. The Biden-Harris campaign decided to take advantage of the cultural phenomenon that is Animal Crossing: New Horizons to engage with younger voters. In the Nintendo game, players curate their islands and can create their own personal designs to share and use. This game has been significant to many millennials during covid, because it has been a place for young people to “hang-out” virtually and show off their creativity. The Biden-Harris campaign took advantage of this massively successful game and created their own island, Biden HQ. They created t-shirts and designs that other players could utilize. Players can still visit Biden HQ using the in-game dream code DA-7286-5710-7478.

Use one-word hashtags (separated by commas) to describe your story. For example: Where did it originate? How does this object make you feel? How does this object relate to the pandemic?

#HST241, #CovidMiniCollection, #Suffolk, #ACNH, #BidenHarris, #2020Election

Enter a URL associated with this object, if relevant.

https://www.cnn.com/2020/10/18/business/biden-animal-crossing-island-trnd/index.html

Who originally created this object? (If you created this object, such as photo, then put "self" here.)

Biden-Harris Campaign

Give this story a date.

2020-12-15
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